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Marketing Department
Welcome to our Marketing Department, where we are committed to fostering growth and innovation through variety of strategic marketing initiatives. Our team is made up of passionate individuals who are dedicated to understanding our audience in depth, allowing us to create compelling campaigns that truly resonate with them. We pride ourselves on our focus on collaboration and creativity, which enables us to not only elevate our brand but also achieve outstanding results across all our marketing efforts. Together, we strive to push boundaries and make a significant impact in the marketplace.
Achievements
Our Market Research team have given out surverys showing the recent customer survey garnered impressive feedback from over 800 respondents, providing valuable insights into preferences and satisfaction. This data has been instrumental in shaping our comprehensive written marketing plan, which outlines strategic initiatives to enhance our outreach and engagement. Additionally, we have developed a marketing presentation designed to introduce the class to the fundamentals marketing, ensuring that participants gain a solid understanding of key concepts and practices in the field.
The communication team has made significant strides in recent months, successfully launching the November and December newsletter that engaged our audience. Their efforts on social media have paid off with over 10,000 views on TikTok and Instagram, including a feature on the official VE Instagram account. Additionally, they showcased highlights and descriptions of all four on Instagram and effectively marketed the LIU tradeshow. creativity shone through in the advertising poster created for the VE hub, further enhancing our outreach.
​​Our sales team has achieved remarkable milestones this quarter, showcasing their dedication and expertise. They conducted in-depth research on CultureCrave's four major country snacks, which informed our strategic pricing. Their efforts at the John Adams Tradeshow led to an impressive quarter million dollars in revenue. Additionally, they successfully presented at LIU, consistently generated out-of-network sales monthly, and excelled in the Elevator Pitch Competition, demonstrating their exceptional communication skills and innovative strategies.
Our design team has achieved remarkable milestones that enhance our company's identity and visibility. They crafted business cards and badges for every department member, ensuring a cohesive professional appearance. Additionally, they designed eye-catching flyers and banners to effectively advertise our products. Their creativity shone through in designing our logo, making it recognizable for customers, and in developing a user-friendly website for online purchases. Furthermore, produced stunning graphics for essential documents such as the executive summary, employee handbook, and marketing & finance competition materials.
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